Universal Monsters brand

Social and community management through reimagining classic films for a new generation of fans on TikTok and Instagram. Through weekly brainstorming sessions and monthly content planning, developed creative ideas that celebrated “Daddy Drac” and other iconic characters, bringing them to life with fun, modern twists in short-form videos. I also engaged with audiences in a lighthearted, slightly sassy tone—responding to comments and fostering a friendly, interactive community that embraced the timeless appeal of these legendary monsters.